Bing Webmaster Tools is a free platform provided by Microsoft that features tools to help webmasters monitor, maintain, and optimize the Bing visibility and performance of their websites.
Some key functions and features include:
- Website Indexation – View how many of your website pages are indexed or excluded by BingBot crawler. Identify issues preventing pages from being indexed.
- Performance – Analyze website crawl rate, page load speeds, broken links, and other technical health metrics. Receive tips for improving website performance in Bing search results.
- Search Queries – See top search queries driving traffic to your site from Bing and discover optimization opportunities.
- HTML Improvements – Identifies areas for enhancing on-page SEO including meta descriptions, images, and titles.
- Backlinks – Displays number of referring domains linking back to your URLs to assess site authority.
In summary, Bing Webmaster Tools provides actionable insights to monitor and enhance a website's presence in Bing search along with tools to improve site health and performance.
Bing Webmaster Tools serve a similar function to Google Search Console. Both toolsets help users optimize their sites for ranking in Bing or Google Search.
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