Looking for the best SEO monitoring tools to help boost your search rankings?
Keeping tabs on your performance on search engines is a crucial part of running effective SEO and digital marketing campaigns. Doing so requires a robust set of SEO monitoring tools.
In this article, we’ll show you some of the best SEO monitoring tools to help you rank well in organic search.
In This Article
What is SEO Monitoring?
SEO monitoring is the practice of monitoring your SEO performance on search engines. It helps you get a clearer picture of how you’re doing on search engine results pages (SERPs). For instance, you’ll get to know where you stand regarding:
- Organic traffic
- Click-through rate
- Keyword rankings
- Page speed
- And more
This is important information you can use to better understand whether you’re meeting your SEO goals. If not, SEO monitoring can also provide valuable insight into how to improve your campaign’s performance and successfully hit your goals. Let’s see which SEO monitoring tools can come in handy for you to succeed in your SEO goals.
8 Best SEO Monitoring Tools for WordPress
We’ve curated an expertly picked list of the best SEO tools to monitor your SEO rankings. Let’s dive right in, shall we?
1. All In One SEO (AIOSEO)
AIOSEO is the best SEO monitoring tool for WordPress. It’s a powerful SEO plugin boasting over 3 million active installs. Millions of savvy website owners and marketers trust the plugin to help them dominate SERPs and drive relevant site traffic. This is because the plugin has many powerful SEO features and modules to help you optimize your website for search engines and users. Examples include:
- Cornerstone Content: Easily build topic clusters and enhance your topical authority and semantic SEO strategy.
- SEO Revisions: Track any changes you make to your site and see their impact on your SEO. Plus, you get to see on a timeline how Google updates affect your site.
- Advanced Robots.txt Generator: Easily generate and customize your robots.txt file for better crawling and indexing.
- TruSEO Highlighter: Makes it easy to spot on-page SEO issues and gives recommendations for fixing them.
- Next-gen Schema generator: This no-code schema generator enables users to generate and output any schema markup on your site.
- Redirection Manager: Helps you manage redirects and eliminate 404 errors, making it easier for search engines to crawl and index your site.
- Link Assistant: Powerful internal linking tool that automates building links between pages on your site. It also gives you an audit of outbound links.
- SEO Preview: This gives you an overview of your search and social snippets and general SEO so you can improve your optimization.
- IndexNow: For fast indexing on search engines that support the IndexNow protocol (like Bing and Yandex).
- Sitemap generator: Automatically generate different types of sitemaps to notify all search engines of any updates on your site.
- And more
One of the most beloved features in AIOSEO is the brand-new Search Statistics module. This powerful Google Search Console integration lets you track your keyword rankings and see important SEO metrics with 1-click, and more.
This powerful module makes monitoring your SEO performance easy. And you can do that right from your WordPress dashboard. To use this SEO monitoring tool, simply go to your All In One SEO menu and click on Search Statistics.
AIOSEO’s Search Statistics feature shows you many crucial SEO metrics to help you monitor your performance on search engines. Examples of said metrics include:
- Search impressions
- Number of clicks
- Average clickthrough rate (CTR)
- Keyword rankings (including changes in positions)
- Content performance (including changes in positions)
- And more
You’ll get most of the information you need to get a clear picture of your SEO campaign’s performance. The different reports also give you insight into what you need to do to boost your SEO and improve your rankings.
Besides SEO monitoring, you can also use AIOSEO for competitive analysis. This helps you design SEO campaigns that will give you an edge over your competitors. It also gives you a page speed analysis to ensure your technical SEO is on point.
If you’re looking for the best SEO monitoring tool for WordPress, then look no further than AIOSEO. Because it’s an easy-to-use plugin, you don’t need any coding or technical knowledge to use it to its full potential.
For step-by-step instructions on how to install AIOSEO, check out our installation guide.
Pricing: Paid plans start at $49.60. A free plan (AIOSEO Lite) is also available.
2. MonsterInsights
MonsterInsights is the best WordPress Google Analytics plugin on the market. Over 3 million users love it for its intuitive and easy-to-use interface. MonsterInsights gives you all the power of Google Analytics but with a more user-friendly interface, making it one of the best SEO monitoring tools for WordPress users.
With MonsterInsights, all it takes is a single click, and you’ll have real-time data on your site’s SEO performance. The plugin also gives you in-depth insight into the content your visitors love the most. This helps you create more of that type of content, resulting in an increase in traffic to your site.
MonsterInsights also comes with different types of SEO reports based on Google Search Console (GSC) and Google Analytics (GA). Plus, it can also pull your AIOSEO or Yoast scores so you see what needs to be improved in your SEO strategy.
Features
- Real-time reporting
- SEO ranking reports
- Over 100 data points
- User behavior reports
Plus, if you sell digital products on your site using plugins like Easy Digital Downloads or WooCommerce, MonsterInsights offers enhanced eCommerce tracking features.
These features and more make MonsterInsights one of the best SEO monitoring tools for WordPress.
Pricing: Starts at $99.50/year.
3. Ahrefs
Ahrefs is a comprehensive marketing and SEO toolkit to help you DIY your SEO. It also has powerful keyword research and competitor analysis tools.
Once your campaigns are running, it also has some powerful SEO monitoring tools to help you keep track of your performance. This powerful tool can show you how all the pages on your website are performing on SERPs, including vital metrics like traffic, the dollar value of said traffic, and position.
You can also use Ahrefs for other tasks such as keyword discovery, uncovering backlink opportunities, rank tracking, and more.
Features
- Data segmentation
- Shows SERP features you own
- Google Search Console (GSC) integration
- Competitor analysis
Pricing: Paid plans start at $99.
4. Semrush
Semrush is another all-in-one SEO and content marketing tool that offers fantastic SEO monitoring tools. The tool offers reports on domain-level and page-level SEO performance, so you know exactly how your campaigns are performing.
Like Ahrefs, Semrush provides data on important metrics like search volume, traffic, the dollar value of said traffic, and position. It also allows you to compare your metrics to that of your competitors. This insight helps you know how to outperform your competitors and steal their traffic.
Features
- Position tracking (keywords, domains, and competitors)
- Competitor analysis
- SERP volatility checker (based on daily ranking changes)
Pricing: Paid plans start at $119.95. A free plan is available, but it’s very limited.
5. SpyFu
SpyFu is a powerful SEO monitoring tool that provides data on both SEO and PPC campaigns. The tool provides competitive analysis, backlink analysis, rank tracking, and SERP analysis, among others.
SpyFu, like most tools on this list, also gives historical data to help you compare your performance over time. It also enables you to create custom reports, including specific domains.
Features
- Rank tracking
- SERP analysis
- Compare domains
- Competitor analysis
Pricing: Paid plans start at $16/month, billed annually.
6. SE Ranking
SE Ranking is an SEO platform that can be used for several SEO-related tasks. As an SEO monitoring tool, it comes with site auditing features that help you find on-page and off-page SEO issues that could be hindering your performance.
You can also use the tool for keyword rank tracking and competitor analysis so you get a clear picture of where you stand in relation to your competitors. It also has a report that shows you some technical SEO issues. These make SE Ranking rank as one of the best SEO monitoring tools for small businesses.
Features
- Keyword rank tracker
- Website audit tools
- Competitor analysis
- SERP checker
Pricing: Paid plans start at $31.20/month.
7. Serpstat
Serpstat is an SEO monitoring tool designed to help marketers and small business owners dominate the SERPs by providing them with intelligent and actionable data.
This tool has an easy-to-understand dashboard that allows you to monitor your keywords and those of your competitors. Besides being a rank tracker, Serpstat also has many other SEO features like keyword research tools and an on-page SEO analysis tool.
Features
- Rank tracker
- Site audit
- SERP crawling
- On-page SEO checker
Pricing: Paid plans start at $69/month.
8. Seobility
Seobility is an all-in-one SEO software with some pretty good SEO monitoring tools. The tool crawls your website and analyzes all your web pages. If it finds any errors, it highlights them in an easy-to-read report.
Regarding SEO monitoring, Seobility has a rank tracker that keeps you updated on the performance of your campaigns. You can also compare your competitors' SEO rankings with yours.
Features
- Google rank tracker
- SEO checker
- TF*IDF Tool (a numerical statistic used in SEO to measure the importance of a word)
Pricing: Paid plans start at $50/month.
SEO Monitoring Tools: Your FAQs Answered
What is an SEO monitoring tool?
An SEO monitoring tool is software designed to track and analyze various aspects of a site's performance in search engines. These tools help you monitor keyword rankings, backlinks, on-page SEO, and other metrics to improve your site's visibility.
Why do I need an SEO monitoring tool?
SEO monitoring tools provide valuable insights into your website's performance, allowing you to identify areas for improvement, track keyword rankings, analyze competitor strategies, and ultimately enhance your site's search engine visibility.
Which SEO monitoring tool is the best?
The best SEO monitoring tool depends on individual needs and preferences. But if you’re a WordPress user, All In One SEO (AIOSEO) is the best SEO monitoring tool for you. Other popular choices include Ahrefs, SEMrush, Moz, and Google Search Console (GSC).
The Best SEO Monitoring Tools for WordPress: Our Top Picks
Our top pick for the best SEO monitoring tool for WordPress is AIOSEO. It’s a powerful plugin that can help you improve your visibility on search engines. Plus, the Search Statistics module lets you see your search performance right from your WordPress dashboard.
We hope this post helped you find the best SEO monitoring tool for WordPress. You may also want to check out other articles on our blog, like how to start a small business blog or our list of the best blogging tools for WordPress.
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